Ascend AF | Complete Transformation
AscendAF, a Florida-based accounting and forensic consulting firm, came to Orixun with a problem we see often
A great company hidden behind outdated branding. Their old identity lacked credibility, clarity, and the premium feel expected in high-stakes financial consulting. We saw potential for something much greater, a brand that exudes precision, authority, and modern sophistication.
Ascend AF | Complete Transformation
AscendAF, a Florida-based accounting and forensic consulting firm, came to Orixun with a problem we see often
A great company hidden behind outdated branding. Their old identity lacked credibility, clarity, and the premium feel expected in high-stakes financial consulting. We saw potential for something much greater, a brand that exudes precision, authority, and modern sophistication.
Ascend AF | Complete Transformation
AscendAF, a Florida-based accounting and forensic consulting firm, came to Orixun with a problem we see often
A great company hidden behind outdated branding. Their old identity lacked credibility, clarity, and the premium feel expected in high-stakes financial consulting. We saw potential for something much greater, a brand that exudes precision, authority, and modern sophistication.
The Challenge
Accounting and forensics is about trust, not flash, but AscendAF’s digital presence was doing the opposite of that. Their brand looked generic, their website confused visitors, and their messaging lacked confidence.
The goal was simple but crucial: make AscendAF look and feel like the expert clients already knew they were.
Our Approach
We built everything from zero, with strategy leading every pixel.
Brand Strategy & Identity
We designed a visual identity that conveys integrity and control. The new logo combines balance and structure — symbolizing stability, trust, and insight. The color palette blends deep navy with sharp metallic tones, creating a premium yet disciplined look that reflects financial mastery.Messaging Framework
We re-engineered their voice. Every word on the site was rethought to communicate clarity, credibility, and results. We simplified complex financial language into human, confident, and persuasive copy that inspires trust while showing authority.Website Redesign
We crafted a conversion-driven digital experience that feels sophisticated yet effortless to navigate.
• Information architecture built around user psychology — prioritizing proof, credibility, and call-to-action flow.
• Smart trust signals like case studies, testimonials, and accreditation displayed strategically.
• SEO-optimized content tailored for search visibility and credibility among C-suite audiences.Content & Visual Storytelling
Photography, tone, and rhythm were aligned around one theme: clarity through control. Every element reinforces the brand’s promise — financial truth, accountability, and precision.
The Result
AscendAF’s transformation wasn’t just visual, it was behavioral. Their new site began converting visitors who previously bounced, their brand attracted higher-value clients, and their credibility within forensic accounting circles skyrocketed.
Today, AscendAF stands as a modern authority, sharp, composed, and unmistakably professional. Exactly what we set out to achieve.
Orixun Brand Transformations
Convert Much More
Look More Credible
Increase Revenue
Dominate Your Area
The Challenge
Accounting and forensics is about trust, not flash, but AscendAF’s digital presence was doing the opposite of that. Their brand looked generic, their website confused visitors, and their messaging lacked confidence.
The goal was simple but crucial: make AscendAF look and feel like the expert clients already knew they were.
Our Approach
We built everything from zero, with strategy leading every pixel.
Brand Strategy & Identity
We designed a visual identity that conveys integrity and control. The new logo combines balance and structure — symbolizing stability, trust, and insight. The color palette blends deep navy with sharp metallic tones, creating a premium yet disciplined look that reflects financial mastery.Messaging Framework
We re-engineered their voice. Every word on the site was rethought to communicate clarity, credibility, and results. We simplified complex financial language into human, confident, and persuasive copy that inspires trust while showing authority.Website Redesign
We crafted a conversion-driven digital experience that feels sophisticated yet effortless to navigate.
• Information architecture built around user psychology — prioritizing proof, credibility, and call-to-action flow.
• Smart trust signals like case studies, testimonials, and accreditation displayed strategically.
• SEO-optimized content tailored for search visibility and credibility among C-suite audiences.Content & Visual Storytelling
Photography, tone, and rhythm were aligned around one theme: clarity through control. Every element reinforces the brand’s promise — financial truth, accountability, and precision.
The Result
AscendAF’s transformation wasn’t just visual, it was behavioral. Their new site began converting visitors who previously bounced, their brand attracted higher-value clients, and their credibility within forensic accounting circles skyrocketed.
Today, AscendAF stands as a modern authority, sharp, composed, and unmistakably professional. Exactly what we set out to achieve.
Orixun Brand Transformations
Convert Much More
Look More Credible
Increase Revenue
Dominate Your Area
The Challenge
Accounting and forensics is about trust, not flash, but AscendAF’s digital presence was doing the opposite of that. Their brand looked generic, their website confused visitors, and their messaging lacked confidence.
The goal was simple but crucial: make AscendAF look and feel like the expert clients already knew they were.
Our Approach
We built everything from zero, with strategy leading every pixel.
Brand Strategy & Identity
We designed a visual identity that conveys integrity and control. The new logo combines balance and structure — symbolizing stability, trust, and insight. The color palette blends deep navy with sharp metallic tones, creating a premium yet disciplined look that reflects financial mastery.Messaging Framework
We re-engineered their voice. Every word on the site was rethought to communicate clarity, credibility, and results. We simplified complex financial language into human, confident, and persuasive copy that inspires trust while showing authority.Website Redesign
We crafted a conversion-driven digital experience that feels sophisticated yet effortless to navigate.
• Information architecture built around user psychology — prioritizing proof, credibility, and call-to-action flow.
• Smart trust signals like case studies, testimonials, and accreditation displayed strategically.
• SEO-optimized content tailored for search visibility and credibility among C-suite audiences.Content & Visual Storytelling
Photography, tone, and rhythm were aligned around one theme: clarity through control. Every element reinforces the brand’s promise — financial truth, accountability, and precision.
The Result
AscendAF’s transformation wasn’t just visual, it was behavioral. Their new site began converting visitors who previously bounced, their brand attracted higher-value clients, and their credibility within forensic accounting circles skyrocketed.
Today, AscendAF stands as a modern authority, sharp, composed, and unmistakably professional. Exactly what we set out to achieve.
Orixun Brand Transformations
Convert Much More
Look More Credible
Increase Revenue
Dominate Your Area
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Information
Copyright ©2026 by Orixun
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Copyright ©2026 by Orixun
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Copyright ©2026 by Orixun
About the position
Nayzak, everyone in my team works towards the samegoal. This enabled our teams to ship new ideas and feel more capable. Podcasting operational — change management inside of workflows. Completely synergize.
But I must explain to you how all this mistaken idea of denouncing pleasure and praising pain was born and I will give you a complete account of the system, and expound the actual teachings of the great explorer of the truth, the master-builder of human happiness. No one rejects, dislikes, or avoids pleasure itself
Responsibilities
Must explain to you how all this mistaken idea of denouncing pleasure
An online portfolio that demonstrates creatively strong, varied interactive work
Expert knowledge of design, including Figma and Invision
Develop intimate knowledge of information design, including semantic information for the web, and user interface issues.
Qualifications
Must explain to you how all this mistaken idea of denouncing pleasure
An online portfolio that demonstrates creatively strong, varied interactive work
Expert knowledge of design, including Figma and Invision
Develop intimate knowledge of information design, including semantic information for the web, and user interface issues.
Submit your application
By applying to this job opening, you agree to Clonify’s Terms and Conditions. Our human resources department will get back to you with our decision as soon as possible.
About the position
Nayzak, everyone in my team works towards the samegoal. This enabled our teams to ship new ideas and feel more capable. Podcasting operational — change management inside of workflows. Completely synergize.
But I must explain to you how all this mistaken idea of denouncing pleasure and praising pain was born and I will give you a complete account of the system, and expound the actual teachings of the great explorer of the truth, the master-builder of human happiness. No one rejects, dislikes, or avoids pleasure itself
Responsibilities
Must explain to you how all this mistaken idea of denouncing pleasure
An online portfolio that demonstrates creatively strong, varied interactive work
Expert knowledge of design, including Figma and Invision
Develop intimate knowledge of information design, including semantic information for the web, and user interface issues.
Qualifications
Must explain to you how all this mistaken idea of denouncing pleasure
An online portfolio that demonstrates creatively strong, varied interactive work
Expert knowledge of design, including Figma and Invision
Develop intimate knowledge of information design, including semantic information for the web, and user interface issues.
Submit your application
By applying to this job opening, you agree to Clonify’s Terms and Conditions. Our human resources department will get back to you with our decision as soon as possible.
About the position
Nayzak, everyone in my team works towards the samegoal. This enabled our teams to ship new ideas and feel more capable. Podcasting operational — change management inside of workflows. Completely synergize.
But I must explain to you how all this mistaken idea of denouncing pleasure and praising pain was born and I will give you a complete account of the system, and expound the actual teachings of the great explorer of the truth, the master-builder of human happiness. No one rejects, dislikes, or avoids pleasure itself
Responsibilities
Must explain to you how all this mistaken idea of denouncing pleasure
An online portfolio that demonstrates creatively strong, varied interactive work
Expert knowledge of design, including Figma and Invision
Develop intimate knowledge of information design, including semantic information for the web, and user interface issues.
Qualifications
Must explain to you how all this mistaken idea of denouncing pleasure
An online portfolio that demonstrates creatively strong, varied interactive work
Expert knowledge of design, including Figma and Invision
Develop intimate knowledge of information design, including semantic information for the web, and user interface issues.
Submit your application
By applying to this job opening, you agree to Clonify’s Terms and Conditions. Our human resources department will get back to you with our decision as soon as possible.